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The Principles of Product Development Flow: Second Generation Lean Product Development
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This book will teach you how to write better: Learn how to get what you want, increase your conversion rates, and make it easier to write anything (using formulas and mind-hacks)
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The Boron Letters
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All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authen ticity Is the Best Marketing of All
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Hey, Whipple, Squeeze This: The Classic Guide to Creating Great Ads
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